• Posts tagged with " simon micarone"


  • Simon on the sofa with Switzer

    featured image Simon on the sofa with Switzer
    Rinsed MD, Simon, has been busy promoting Social Media Week Sydney, a five-day conference bringing together the brightest and best of Australian social media pioneers, practitioners, brands, companies, local influencers and bloggers to celebrate our achievements and to discuss the challenges we face. This week he...
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  • Experiential: what is the ultimate ROI?

    featured image Experiential: what is the ultimate ROI?
    The below article was featured in B&T on 30th August 2013. I like a healthy debate. That’s fortunate because in every marketing discipline, there exists a lively hotbed of opinions and views into how to best measure a campaign, and more importantly, how to effectively...
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  • Ubisoft Goes Big in Entertainment Franchises

    featured image Ubisoft Goes Big in Entertainment Franchises
    Unlike Twentieth Century Fox, Warner Brothers or Miramax, Ubisoft is not a name synonymous with motion pictures, but after speaking with Mike Kolodzinski, Marketing Director for Ubisoft Australia, that’s exactly where the brand is heading. “We are not just a gaming company, rather an entertainment...
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  • Rinsed at E3 – the top 5 best-in-class

    featured image Rinsed at E3 – the top 5 best-in-class
    It’s fair to say E3 delivered on all it promised. There’s some great new enabling technology coming with PS4 and Xbox One, and the game release schedule across all publishers looks strong. The best way to wrap up the event is with Simon’s 2013 best-in-class –...
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  • Rinsed at E3 – The Acti Game Plan

    featured image Rinsed at E3 – The Acti Game Plan
      Phillip Earl, Activison’s Regional VP for Asia Pacific, presides over some of the biggest gaming franchises in the world, with production budgets that rival the movies. So catching up with him at E3 was something of a coup for Rinsed MD, Simon. Check out...
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  • Rinsed at E3 – the Mecca for gaming brands

    featured image Rinsed at E3  – the Mecca for gaming brands
    Check out Rinsed MD, Simon Micarone’s second exclusive report for marketing magazine B&T on the gaming super-show, E3. Today he’s looking at the some of the standout brand activations on the show floor, from 3D visual experiences to real life zombies! See the video here.
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  • Rinsed at E3 – exclusive report

    featured image Rinsed at E3 – exclusive report
    Marketing mag B&T has teamed up with Rinsed to provide exclusive news, analysis and video from the biggest gaming show on earth, E3 2013.  Simon Micarone, founder and MD of Rinsed, is on the ground in LA at the event and will be reporting back the big stories,...
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